Home Technology Apple Has Crossed a Billion Active iPhones Globally: Above Avalon Report

Apple Has Crossed a Billion Active iPhones Globally: Above Avalon Report

Apple has a billion active iPhone users globally, according to Above Avalon, a crowd-funded platform that has been tracking and analysing Apple. The Cupertino giant reached the milestone last month and it took the company 13 years to reach this point since the launch of the first iPhone back in 2007. The report by the crowd-funded platform states that as per estimates, Apple may reach 250 million sales in Q4 2021 which at the moment is about 200 million per a three-month period.

The analysis was carried out by Above Avalon that was founded by analyst Neil Cybart. It states that 13 years after going on sale, “the iPhone remains the perennial most popular and best-selling smartphone.” In early 2019, iPhone unit sales on a trailing twelve months basis dropped by about 12 percent compared to 2018 and went from 218 million to 191 million. But, in the second half of 2019 and the beginning of 2020, the iPhone business experienced a gradual improvement with unit sales reaching above a 200 million annual pace.

The report points out that over the years the number of people who have been upgrading their iPhones has been steadily increasing as compared to the number of people who are buying their first iPhone. In FY 2020, new iPhone users have declined and account for less than 20 percent of overall iPhone sales, which is an all-time low for Apple.

Above Avalon uses a criteria called ‘iPhone installed base’ to make its analysis. It includes the total number of people using an iPhone (both new and used iPhones). While Apple has not shared the latest development about iPhone users in the world, it did state that the iPhone installed base was more than 900 million iPhones by the end of FY Q1 2019. It also points out that iPhone installed base has grown each year and recently surpassed the 1 billion mark.

Apple still brings approximately 20 million to 30 million new iPhone users per year, but the pace of growth in the iPhone installed base has slowed in the past years. This is because Apple has “already successfully targeted the premium end of the smartphone market,” as per Above Avalon.

It also suggests that Apple should have three primary priorities for the future – push the boundaries of camera technology, increase the value of owning an iPhone, and increase the number of roles handled by the iPhone, which means taking up more functions that are typically done by laptops and desktops, along with adding entirely new functions.

Are iPhone 12 mini, HomePod mini the Perfect Apple Devices for India? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.


Source link


Please enter your comment!
Please enter your name here

Most Popular

Moto G9 Plus Spotted on BIS Certification Site, Hints at India Launch: Report

Moto G9 Plus has reportedly been spotted on Indian BIS (Bureau of Indian Standards) certification website, hinting at a future launch in the...

Huawei P50 May Integrate Patented Liquid Lens Technology to Enable Millisecond-Level Focusing: Report

Huawei P50 series, expected to release next year, will reportedly integrate an innovative liquid lens technology to massively improve focusing speeds. The...

Samsung Shares Illustrations Showing New Foldable Phones for the Future

Samsung has released a couple of illustrations that give us a sneak peek at the future of foldable phones. The South Korean company...

MIUI 13 Update Coming to Redmi Note 9, Redmi 9, Poco X2, Among Others: Report

MIUI 13 is Xiaomi's next iteration of user interface and it is set to come to a number of smartphones including Redmi,...